LPU Online MBA in Digital Marketing – Become a Digital Marketing Expert
With businesses shifting to online platforms, digital marketing has become a critical tool for brand growth and customer engagement. Companies are actively looking for professionals who can manage SEO, social media, paid ads, content marketing, and data-driven campaigns.
If you're looking to build a career in digital marketing, social media management, performance marketing, or brand strategy, the LPU Online MBA in Digital Marketing is an excellent choice. This program equips you with the latest marketing tools, analytics skills, and strategies to thrive in the digital world.
Why Choose LPU Online MBA in Digital Marketing?
Top-Ranked University: NAAC A++ accredited, globally recognized degree.
Flexible Learning Mode: 100% online with live and recorded lectures.
Industry-Relevant Curriculum: Covers SEO, SEM, content marketing, email marketing, social media, and paid ads.
Affordable Fees & EMI Options: Budget-friendly with easy installment plans.
Hands-on Learning: Real-world case studies, digital campaigns, and performance marketing projects.
Placement Support: 500+ recruiters, including top digital marketing agencies and brands.
Expert Faculty & Industry Mentors: Learn from professionals in digital marketing and advertising.
Key Highlights of the LPU Online MBA in Digital Marketing
Duration: 2 Years (4 Semesters)
Eligibility: Bachelor’s degree (any discipline) from a recognized university
Mode of Learning: 100% Online (Live & Recorded Lectures)
Digital Marketing Specialization Covers:
Search Engine Optimization (SEO)
Social Media Marketing (SMM)
Google Ads & Pay-Per-Click (PPC)
Email & Content Marketing
Web Analytics & Performance Tracking
E-commerce & Affiliate Marketing
Learning Resources: Digital marketing tools, live projects, case studies, and expert-led sessions.
Course Structure – What You’ll Learn
The LPU Online MBA in Digital Marketing blends business management skills with modern digital marketing techniques.
Semester 1:
Managerial Economics
Financial Reporting & Analysis
Marketing Management
Quantitative Techniques
Business Environment & Law
Semester 2:
Corporate Finance
Operations Management
Research Methodology
Organizational Behavior
Business Communication
Semester 3 (Digital Marketing Specialization Begins):
Search Engine Optimization (SEO) & Search Engine Marketing (SEM)
Social Media & Influencer Marketing
Content & Email Marketing Strategies
Google Ads & Paid Campaigns
Semester 4:
Web Analytics & Performance Marketing
E-commerce & Affiliate Marketing
Brand Strategy & Digital PR
Capstone Project (Live Digital Marketing Campaign)
Fees & Payment Options
Total Fee: INR 1,80,000
Semester-Wise Payment: INR 45,000 per semester
No Cost EMI Available – Flexible financing options
Scholarships Available – Check eligibility for discounts
Career Growth & Job Opportunities After MBA in Digital Marketing
An MBA in Digital Marketing prepares you for roles in advertising, branding, content marketing, SEO, and analytics.
Career Opportunities in Digital Marketing
Digital Marketing Manager – Lead digital campaigns for brands.
SEO Specialist – Optimize websites for better search rankings.
Social Media Manager – Manage brand presence on social platforms.
Performance Marketer – Run paid ads and track campaign success.
Content Marketing Manager – Create high-quality, engaging content.
Web Analytics Expert – Analyze website traffic and conversions.
E-commerce Marketer – Drive online sales and manage product listings.
Brand Strategist – Build and maintain a brand’s online reputation.
Top Companies Hiring Digital Marketing Experts
Google
Facebook (Meta)
Amazon
Flipkart
Zomato
Swiggy
TCS
Infosys Digital
Deloitte Digital
Advertising Agencies like Ogilvy & Mather, Dentsu, WPP
Average Salary After MBA in Digital Marketing: INR 6-18 LPA (varies by experience & role).
What Skills Will You Gain?
SEO & SEM – Optimize websites & run search ads.
Social Media & Influencer Marketing – Grow brands on Instagram, LinkedIn, and YouTube.
Content & Email Marketing – Create high-converting campaigns.
Paid Ads (PPC) & Google Analytics – Master Google Ads & track performance.
E-commerce Marketing – Boost online sales and brand presence.
LPU Online MBA in Digital Marketing vs. Traditional MBA in Marketing
| Factors | LPU Online MBA in Digital Marketing | Traditional MBA in Marketing |
|---|
| Flexibility |
Study anytime, anywhere |
Fixed schedule, requires relocation |
| Cost |
Affordable with EMI options |
Higher tuition + living expenses |
| Networking |
Virtual networking events & expert sessions |
In-person networking |
| Job Placement |
Strong placement support |
On-campus placements |
| Work-Life Balance |
Ideal for working professionals |
Requires full-time commitment |
For working professionals, entrepreneurs, or students looking for a flexible yet powerful MBA, the LPU Online MBA in Digital Marketing is an excellent choice.
